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Hey Cupcake! Has Been an Austin Icon since 2007

published on May 4, 2012

In February 2007, Wes Hurt and Brian Morris had never baked a cupcake in their lives. By the end of the year, their business, Hey Cupcake!, was selling over 700 cupcakes a day, and that number only has grown since the company expanded to five locations throughout Austin. Hey Cupcake! was inspired by the popularity of cupcakes at New York City’s Magnolia Bakery and originally opened on the University of Texas campus before closing and re-opening at the iconic South Congress location, not far from south Austin neighborhoods like Circle C and Olympic Heights.

The business is famous partially from its signature airstream trailers with rotating cupcakes on top and partially from the sheer girth and rich deliciousness of the $3 treats. Fans also are enamored with the “Whipper Snapper,” a cupcake injected with whipped cream, which can be created with any flavor upon request.

A converted ice-cream truck enables Hey Cupcake! desserts to be catered at any event, from football games to birthdays to wedding receptions and can be driven and parked anywhere in town. The flavors to choose from include

Vanilla Dream: Vanilla Buttercream Top, Vanilla Cake

The Standard: Chocolate Buttercream Top, Vanilla Cake

Double Dose: Chocolate Buttercream Top, Chocolate Cake

Snowcap: Vanilla Buttercream Top, Chocolate Cake

Red Velvet: Cream Cheese Top, Velvet Cake

24 Carrot: Cream Cheese Top, Carrot Cake

Michael Jackson: Cream Cheese Top, Chocolate Cake

Sweetberry: Strawberry Cream Cheese Top, Strawberry Cake

John Lemon: Lemon Buttercream Top, Lemon Cake

Local cupcakeries are part of Austin’s unique cultural flavor. To learn more about Austin, making a home here, or Austin luxury homes, contact an Austin realtor.

Enjoy “The Story of Hey Cupcake!”

Check out our Guide to Austin Cupcakes!

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